Mobile Marketing

Mobile marketing will be one of the next big waves in technology. Just listen to these statistics:

• There are 4.1 billion mobile phones worldwide
• 87% of U.S. adults own a mobile phone
• 52,000 text messages are sent every second
• 97% of text messages are opened (33% within one hour)
• 91% keep their mobile phone within 3 to 4 feet of them 24/7
• mobile advertising will from 3.3 billion in 2011 to 20 billion in 2015
• smart phones will eclipse PC sales by 2012

Mobile marketing is important for local businesses. To market effectively for the mobile market, local businesses need the following:

• a mobile friendly website
• Google Places and Yelp listings
• optimized presence in social networks (Four Square, Twitter, Facebook, etc.)

I can help you set up a mobile marketing plan. Send me an email; I’m at sue@wordprocessingplus.com.